Lighting: Simple Home Improvement

Lighting is a small but dramatic change that can be made to a room, office or living space. You don’t need to spend loads on it and the more creative you are the more this is true. You can draw inspiration from a lighting shop that has a wide array of options. Warm lights make things seem that much more cozy and comfortable. They’re good to inspire creative thinking as well. People might think that fluorescent lights are most appropriate for office spaces but that’s not necessarily true. That light might even be more of a stressor. They are much better for spaces that need to be sanitized and clean all the time. Places like hospitals and clinics, in particular.

This all comes down to preference of course. If you would like to design your own lighting, you can browse an online lighting shop for inspiration. You can even make your transactions online as well. If you don’t want to bother with designing it yourself you can simply buy a new lamp. Another option, one for those who have money to spend, is to hire an expert lighting designer. You can leave it to them to lay out the lighting for your home, office, garden, or whatever else. If you are in the process of designing a home, ask your architect to design in such a way as to optimize natural lighting. With it you can conserve electricity because windows will be placed in strategic locations and they will be the primary source of light during the daytime.

More than just for the home, lighting is also important for photography, film, stage design, and events. Where and what the lights are can make or break a shoot or a show. A more specialised lighting shop is what you need for these kinds of lighting requirements. You will also find lighting systems that have a central control device that can produce light effects and that can cue what lights turn on and off and when. They’re fun to have in a home if you could afford it but they’re typically for stage shows and such. For any kind of lighting needs, you can browse the web to see what is out there. There are catalogs full of lamps and house lights as well as stage and photography lights. Tweaking the lighting of a space can really bring a new dimension in. It sets the mood and has a subliminal power that can either relax you or stress you out. You can look into colour therapy to see just how effective lighting is and to help you decide what kinds of lights you might want.

You, Marketing-Minded Financial Planner, Can Be an Author

After you’ve gotten in the groove of turning out articles and notes to reporters about your topic, take it to the next step: Write and self-publish a book about your topics.

Does this seem intimidating, or even impossible (not to mention expensive). Believe me, it isn’t. I know, because I did it.

You can write the entire thing in a word processor, and a publisher will turn it into a book. It’s not hard, and is less expensive than you might think.

A reputable self-publisher will create a book with a professional-looking cover and an ISBN number so you can sell it on sites like Amazon and Barnes & Noble. It’s not likely to become a best-seller, but you might generate a little bit of revenue.

Besides, the point of the book isn’t to top the New York Times charts. Instead, you can use it to grow your financial planning practice through marketing and publicity.

Being an author gives you automatic credibility with the media, most of whom would kill to have the time to write a book. You can even use the event of the book’s launch to line up some local TV or radio interviews.

Give the book to everyone, including the media. Send it to your best clients and your best sources for referrals. Sell it for a cheap rate, if you can, when you give speeches to community or business groups. It’s a powerful tool to build your reputation and get your name in front of prospects.